Thursday, 28 April 2011

WEEK 25

Here is the ancilarry editing,below are print screen from Adobe Audition

Here is a print screen,shown ,how i changed the volume of my radio advert,by 'normalising' it so that it sounds much loud and clear. luckIly ,i only had to make changes of normalisation,because my radio advert was recoded in the studio,so all changes and alteration,was done whilst making the advert. For example,the music in the background was added,after that had been done my whole radio advert came down to 27 seconds as shown above in the print screen.so it followed convention of radio advert as it was not too short,neither was it too long.

Wednesday, 27 April 2011

WEEK 24

THIS IS THE TRANSCRIPT FOR MY RADIO ADVERTISMENT
“Lambeth times (pause) is the new weekly newspaper catering for the people of Lambeth .Covering on entertainment,   tax and crime, upcoming events within the friendly borough. Take part sending letters about your neighbourhood so it can be published in the newspaper ju8st for you.
Lambeth times giving you all the information you need at your local newsagent now”

Below are changes which I made after, feedback, on how to make my radio advert not to sound dull. Because I believe the start was a bit to dull, so I made changes by repeating the name of my local newspaper three times to emphasise on it, and from most adverts research, you come across some adverts which repeat in order to get the message across of what is being promoted. In my case it’s a local newspaper.

“Lambeth times! Lambeth times! Lambeth times! is the new weekly newspaper catering for the people of Lambeth .Covering on entertainment, weather,   tax and crime, upcoming events within the friendly borough. Take part sending letters about your neighbourhood so it can be published in the newspaper just for you.
Lambeth times giving you all the information you need at your local newsagent NOW!”
I also decided to add, the background theme music, I wanted something not to fast or not to slow, but something which flow, so I decided to use LANBRINTH – let the sunshine as it fitted the criteria of what I needed.

ancilary two research 23



This is the questionnaire i made ,to find out what my audience might like to hear or what they what are their expectation,this also helped because through my result i was able to base how i would structure my radioadvertisment . i.e when deciding how long it would be ,there was a high percentage who agreed on 0 - 3- seconds,i figured it would be sensible not to make it any longer,because they could get put of easily.

Thursday, 14 April 2011

Tuesday, 12 April 2011

WEEK 21

This is my article in my inside page  'KAYLA LOVES LONDON'

KAYLA BROWN the 17 year old, has been working really hard, to help people her age who have given up in life. She is the organiser of the ‘BRING PEACE’ youth club. In this youth club, so much activities is  done too see everyone can benefit from living in London the types of activities include the following: helping with cvs, career advice jobs, university applications, unemployment, loans and other problems young teenagers might find hard trying to tackle by their selves. Kayla has been recognised to be one of the  first teenager , who is very motivated to see other people of her age do well in life in order to make London a better place, and she is currently studying maths ,economics and accounting, yet is still able to find time to help at this youth centre. She is looked up to by other teenagers, making them feel anything is possible with hard work. The government has also promise to open a much to open a much big centre to help her as she has had a great impact on most teenagers.

This is a short story of the side bar
METROPOLITAN POLICE take more action in tackling down who murdered the young Abdul-Kareem and they are yet to come with the murder. One of the officers said ‘we have three in custody, who are not willing to talk. And until they speak they would remain there’. So far it is seen that the police are not willing to let this case go, until they get the murder, because they are been accused of not helping.’

WEEK 20

This is the details of how how i came up with my inside page


This is my side, that has important stories,about other important things happening,that is in side my local newspaper .
    This what my side bar contains:
                                          ‘WANTED’ story of a murder (image above)
                                           ‘METROPOLITAN POLICE take more action in tackling down who murdered the young Abdul Kareem and they are yet to come with the murder. One of the officers said “we have three in custody, who are not willing to talk, and until they speak they would remain there”. So it is seen that the police are not willing to let this case go, until they get the murderer, because they have been accused of not helping and working well for a better community. Continue on pg5’
‘UK’s next top model read pg4’
This is my main colour photo ,with my leadline at the bottom of the picture ,as you can see there is still a gap in my article this is because i havent finished writing it,im currently working on it .

 This my classfield ,with my advertisment which is at the bottom in my inside page of newspaper

Below is my original inside page :


This my final piece of my inside page with everything altogether.

WEEK 18 - ANCILARY TASK 2

My second ancilary either had to be a radio advertisment or website. i choose a radio advertisment to promote my newspaper article,because most people due to technology tend to listen to radio i.e on their way to work in their car,on mobile phones and etc. so i decided this would be my secon ancilary,as it may appeal to my audience.

Here is research on radio advertisment on local newsapaer :

"To some extent radio and newspapers have similar strengths. Both offer exceptional flexibility to planners, with short lead times, variable copy size/length and geographical flexibility among theirmost important strengths.They are both portable and personal media too, and habitual - used on a daily basis.They also come in national, regional and local versions (although we have focused here on nationalpress, because planners tend to treat this separately from the more complex localised press market).These are also both huge media – Commercial Radio (despite robust competition from the BBC) reaches nearly 32 million people each week, and average issue readership for the national press is over 33 million.But that is probably where the similarities end. This section looks at the distinctive functionalcharacteristics.RadioRadio is a “real-time” medium People listen to the radio in real time, in other words, the time when they consume it is the time when it is broadcast (it is very rare for programmes to be recorded for later listening, although a small but growing number of listeners use the internet to catch up on “appointment to hear” programmes which they have missed).For the advertiser, this means that radio messages can be broadcast at the times of day when theyare most likely to have an effect on the consumer:
  • messages about road safety heard while driving
  • messages about food ideas heard during meal-planning times
  • messages about entertainment venues heard during “launchpad” phase (early evenings Thursday, Friday, Saturday). "
  •  
http://www.rab.co.uk/rab2009/showContent.aspx?id=1200

http://www.youtube.com/watch?v=QqijYXeXPbU&feature=related


After researching i found out that most radio advertisment are no longer than 60 seconds. so i decided that i would make my my radio advertisment maximum 30 seconds minum 27 seconds. it also shows from my research that most radio adverts are not that long. i also think its a great advantage because then most people would be willing to listen to it,because its short and brief. if its too long,they could get put off easily.
on the other hand, it is essential that you have a short / catchy ad so then it atracts people to want to listen to it.

WEEK 17 - PRESENTATION FEEDBACK

Feed back from my main task ,was that I had followed convention of how a newspaper should be through the use of the black and white them ,because all newspapers are have the back and white theme. Also my advertisement where the classifield is, followed conventions ,because it was a car adverts, which you normally see in most newspaper . However my newspaper was criticised in the aspect of the advertisement not being as regular adverts would be, because there is only a advert of a car, most tend to have more advertisement.

WEEK 16

Below is the final design of my poster,which i created in In-Design. i had to copy my template from my previosius  front coveer onto my poster,because its essential to have your nameplate ,from the reasearch i did. then i had to come up with a cathy phrase 'GRAB YOUR COPY NOW'. However theleadline is the most important and the photo being used because this is the main focus theaudience wold be concentrating on,so it had to be a headline that appeals to my target audience.
 whilst trying to come up with an idea of what my headline should be, i decided i wanted it to relate to my front cover artcle headline so i ended up with 'AIDS RISING RAPIDLY IN YOUNG TEENS'. this was because my front cover article was about a young teenager who had been diagnosed with Aids.

WEEK 15 - Ancilary task part 1

Here is a mood board for my first ancilary task which is newspaper posters ,that i have gathered while researching..


Here is a mood board of different local newspaper posters, as you can see the posters are mostly of text,written in bold ,with their name plate above. So with all of this research i would be able to conclude how my poster is going to come out. However looking at 'the sun' newspaper poster it not only features text but it has an image tends to be more different as this is a what i would like to layout my poster.




i further went on to produce a questionaire to see what, my audience would like to see on the poster of my newspaper article . Below is the questionaire from asking 10 people .




From my questionare, majority want text and image on the poster, because both would draw their attention,however not a lot of people from my questionaire results, realy read newspaer posters. this has ledt me to conclude that my poster would contain both text and image as it appeals to the audience.   Below is a picture of my template for my poster,whch was designed in Indesign,i decided import an image onto it,which challenges the conventions of a poster.

WEEK 14



This is two template layout on how my inside page could look,after researching other local inside page article,i decided to draw out a ,layout of how i would want my inside page to look like ,so that is what is shown above.
 My name plate is going to be in the top right hand corner, while the page number would be in the top left, my article is going to be seperated into to columns, then a side bar on the right hand side,with my colour photo on the left hand side and lastly  my classfields at the bottom of the page.

Sunday, 10 April 2011

WEEK 13



I had to make changes with the headline,because previously ,my newspaper and nameplate had the same text,but whilst researching i found out that this barely happens,so i made immediate changes so that my nameplate can stand out morerather than my headline and nameplate looking the same.
So i changed the 'headline' to 'times new roman' not to sophisticated,just simple,but also attractive.


This is the inside page from 'the sun' and 'daily mail' newspaper article ,i realised that the sun newspaper had more advertisment ,and daily mail is more text based.



WEEK 12





This is my official local  newspaper. its very similar to my first layout,hardly anything has changed between the two layouts, the only difference ,like i have pointed out previously,is the classfield ,how i substituted one of the advertisment,to a community promotion to benifit the local community. 

WEEK 11

This is the adverts i have decided to use for the front cover of my magazinze

This is a car advertisment :
CAR SALE £2000
including M.O.T
Call: 0845 456 321


This here is a slowgan to the community which relaltes to the picture of the bin.
'help the community by recycling waste products '





As shown above a few changes had been made compared to the template of my classfield,in the sense it is only promoting one advertisment ,and the other is just a local community promotion telling people to  keep the community clean by recycling .

In my research ,its rare to find such promotion on a local newspaper,telling the community to keep environment clean,but i wanted my newspaper to be different in tht aspect, also due to the fact my local newspaper is new,it could be highlighted as a key point as to why it can be seen as different to other local newspaper.


I decided to put my adverts at the bottom of my front cover because,from my research i found out that most newsper adverts tend to be at the bottom,therefore my newsopaper meets conventions of newspaper,because most classfield are normally at the bottom of the page.

Thursday, 7 April 2011

WEEK 10

My headline  is 'TEENAGER  DIAGNOSED WITH AIDS AT AGE 13' I decided to choose this headline beacuse the picture i took relates to this  headline,because the image below as you can see ,the female looks quite ill and sad,so it connotes with the headline.





Here is picture of how i have layed out my newspaper,the leadline is in black and background,white because from my questionaire,alot of people preferred the black and white theme and also all newspaer are black and white,and any other colour,would make my newspaper looked unrealistic and unproffessional as to how a newspaper article should look

My article is about a young teenager who has been diagnosed with aids,and is surviving through medication,which has resorted to her loosing her younger sibling,because they are now in care homes.the reason being is because her mother is unable to take care of them,for she is blind,so it is not reasonable or sensible to put more burden onto the mother.
.


This is my article :

"Charlie Smith aged 12 is the youngest child to be diagnosed with AIDS .She has been giving few medications that she is using now, as the disease has spread around her cells that she can barely walk, or move. A source said she admitted that she slept with men from age 10 so she could put food on the table for her blind mum and two younger siblings. Her mum was interviewed and admitted to be aware of the job her daughter was taking part in, she argued she had try to stop her, but there was so much she could do for a blind person like her could do.
But Charlie, is facing a very epic moment right now, because the doctors said “gradually she would become to loose some of her hair” also the fact she has a low immune system, she is at high risk of surviving of the medication she has been prescribed. This sad message has caused her mother to be depressed and who is currently sick at the moment. Therefore, they are left with no other option than to put the two young siblings in care."
My article as you can see is fairly short,as to other types of newspaper article thisi is because in my content page ,my article is quite long and in depth,but on  a different story. so it would be more reasonable to have one long story,rather than two long stories.
theres has also been some changes so that the layout of my article meets the convention of a local newspaper.  For example starting of a newspaper with block capitals ,so that it draws readers attention,also from researching 'daily mail 'i found out they use block capitals to start of thier articles.also researching other articles you barely come acroos an artcile that the lead headline starts in lower case.


week 9




The font i decided to use was 'Stencil std' .I choose to use this font because i couldnt find any font ,that i wanted,and i wanyed my font to be different from every other newspaper article because after research i came to conclusion i would not like to be using the same font as any other local newspaper.
Looking at my previous name plate i hadnt researched as to different types of fonts suitable for a newspaper, but now i made changes by changing the type of font used ,also i didnt include that date established in previous name plate it was only the date.However in my new template the date,price and webstie link to my newspaper is all included,so that my newspaper looks much more proffesional and original.

 My logo of the london eye also blends with the name of my newspaper,because it is around the lambeth area.
 However, it shows that i have developed better skills,and understanding of how a newspaper should be arranged and positioned in the right order.
By looking at the template of my name plate that I first designed,I decided to make changes for instance the issue date is now positioned below the name plate but in the same row as the 'establishing date', 'price' and 'website link' as it looks more presentable and formal. Hence, having the issue date slanted at the top right hand corner of the newspaper is not appealing to the reader.

Tuesday, 5 April 2011

week 7

Below are images i have collected for my front cover ,i would explain how i have used photoshop to edit or change them from the original,or whether i kept it as the original.

This picture is represnting the trademark of lambeth,i decided to use this picture because its is highly recognised and well known london eye,which happens to be in the lambeth region. I also thought it would be of good significance since mostly everyone in the lambeth area knows about it . i decided  not to chnge my picture as i believe it was perfect for the way i wanted it to look.


This is my main photo for my headline topic,as you can see,i have made no changes because this is how i wanted my picture,i also thought it loooked very clear enough ,which is essential as it is the main photo on the front cover of my newspaper article.it would also come clear why i choose this picture as it goes with my headline .


This is one of the pictures of my advert,its a picture of a car,i decided not o change it because as an advert pictures are meant to come out clear,so i choose not to alter ait in any aspect,in order to change the effect as the picture is clear enough.

This is also a scecond advert,of a bin,telling people to make use of recylce bins,so they can help the community be a more neat environment,and less waste of products that can be used again. however i decided to edit this picture because as u can see , the sun is reflecting on the bin,so i needed to tone it up ,so that the colour blends in with the background properly and so that its clear enough.

i used photoshop to make sure the picturr is a bit darker than the normal,by going to image


week6


This is a little collage of different local newpaper that i was reaserchig on ,in order todecide what to base my story line of,consideringmy newspaper article is within the lambeth south rehgion,as we can see above most of the newspaper article in one way or the other has somethig to do with south,or lambeth